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In terms of product, the marketing decisions that businesspeople should make include the f

ollowing except______.

A.planning to substitute high-cost material with low-cost material

B.picking the products that they are going to develop

C.choosing a trademark for the products that they are going to develop

D.designing a package for the products that they are going to develop

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更多“In terms of product, the marke…”相关的问题
第1题
The passage suggests which of the following about the use of temporary employment by firms
during the 190's?

A.It enabled firms to deal with fluctuating product demand far more efficiently than they before the 1980's.

B.It increased as a result of increased participation in the workforce by certain demograp groups.

C.It was discouraged by government-mandated policies.

D.It increased partly as a result of workers' reduced ability to control the terms of their employment.

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第2题
Prices determine how resources are to be used. They are also the means by which products a
nd services that are in limited supply are rationed among buyers. The price system of the United States is a very complex net work composed of the prices of all the products bought and sold in the economy as well as those of a great number of services, including labour, professions, transportation, and public-utility services. The interrelationship of all these prices makes the "system" of prices. The price of any particular product or service is linked to a broad, complicated system of prices in which everything seems to depend more or less upon everything else.

If one were to ask a group of randomly selected individuals to define "price", many would reply that price is an amount paid by the buyer to the seller of a product or service, or the money value of a product or service as agreed upon in market transaction. This definition is, of course, valid as for it goes. For a complete understanding of a price in any particular transaction, much more than the money involved must be known. Both the buyer and seller should be familiar with not only the money amount, but with the amount and quality of the product or service to be exchanged, the time and place at which the exchange will take place and payment will be made, the form. of money to be used, the credit terms and discounts that apply to the transaction, guarantees on the product or service, delivery terms, return privilege, and other factors. In other words both the buyers and sellers should be fully aware of all the factors that compose the total "package" being exchanged for the asker for amount of money in order that they may evaluate a given price.

What is the best title for the passage?

A.The Inherent Weaknesses of the Price System.

B.Credit Terms in Transactions.

C.Resource Allocation and the Public Sector.

D.The Complexities of the Price System.

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第3题
Opportunity cost is______.A.a cost that cannot be avoided, regardless of what is done in t

Opportunity cost is______.

A.a cost that cannot be avoided, regardless of what is done in the future

B.the cost of doing something as measured in terms of the value of the lost opportunity to pursue the best alternative activity with the same time and resources

C.the additional cost of producing an additional unit of output

D.the additional cost of buying an additional unit of a product

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第4题
Case(南京大学1996年研) On November 10,1990,A(a Chinese foreign trade company,the seller

Case(南京大学1996年研) On November 10,1990,A(a Chinese foreign trade company,the seller)and B(an Americall company,the buyer)reached an agreement in terms of price,quantity,quality,payment and shipment of certain product by exchange of fax between them.Tow da

What is the main issue in this case?

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第5题
?Read the article below about price system, and the questions on the opposite page.?For ea

?Read the article below about price system, and the questions on the opposite page.

?For each question 13--18, mark one letter (A, B, C, or D) on your Answer Sheet for the answer you choose.

PRICE SYSTEM

Prices determine how resources are to be used. They are also the means by which products and services that are in limited supply are rationed among buyers. The price system of the United States is a very complex network composed of the prices of all the products bought and sold in the economy as well as those of a myriad of services, including labor, professional transportation, and public utility services. The interrelationships of all these prices make up the "system" of prices. The price of any particular product or service is linked to a broad, complicated system of prices in which everything seems to supply to the transaction, guarantees on the product or service, delivery terms, return privileges, and other factors. In other words, both buyer and seller depend more or less upon everything else. If one were to ask randomly selected individuals to define "price", many would reply that price is an amount of money paid by the buyer to the seller of a product of service or, in other words, that price is the money value of a product of service as agreed upon in a market transaction.

This definition is, of course, valid as far as it goes. For a complete understanding of a price in any particular transaction, much more than the amount of money involved must be known. Both the buyer and the seller should be familiar with not only the money amount, but with the amount and quality of the product or service to be exchanged, the time and place at which the exchange will take place and payment will be made, the form. of money to be used, the credit terms and discounts that should be fully aware of all the factors that comprise the total "package" being exchanged for the asked--for amount of money in order that they may evaluate a given price.

What is the main idea of the passage?

A.The Inherent Weaknesses of the Price System.

B.The Complexities of the Price System.

C.Credit Terms in Transactions.

D.Resource Allocation and the Public Sector,

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第6题
The first sentence in the passage suggests that the observers mentioned in line 1 would be
most likely to predict which of the followings?

A.That the total number of temporary positions would increase as fewer workers were able to find permanent positions.

B.That employers would have less control over the terms of workers' 'employment as workers increased their bargaining strength.

C.That more workers would be hired for temporary positions as product demand increased.

D.That the number of workers taking temporary positions would increase as more workers in any given demographic group entered the workforc

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第7题
听力原文:The trouble with Sony. It's not a Hitchcock film, but the last few months have be
en a thriller for the world's No. 2 consumer electronics firm, with battery recalls, product delays, and analyst and market disappointment. The creator of the Walkman hopes to rebound under foreign CEO Howard Stringer, but brand analyst Martin Roll says Sony has lost its way. "Sony definitely has a myth, but of late, the last couple of years they have been overrun by realign the iPods, the Samsungs, a lot of different competitors in different industries. And it seems like they have lost the touch in terms of design and innovation. They used to be a trendsetter, and now they have become a trend follower."

What is the main problem with Sony?

A.Sony has lost touch in terms of design and innovation.

B.Sony can not be able to make a Hitchcock film.

C.Sony can not operate well under the new foreign CEO.

D.Sony had many competitors like the iPods, the Samsungs, and competitors in different industries

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第8题
听力原文: There is one foreign product the Japanese are buying faster than others and its
popularity has caused an uneasy feeling among many Japanese.

That product is foreign words. Gairaigo -- words that come from outside -- have been pan of the Japanese language for centuries. Mostly borrowed from English and Chinese, these terms are often changed into forms no longer understood by native speakers.

But in the last few years the trickle of foreign words has become a flood, and people fear the increasing use of foreign words is making it hard for the Japanese to understand each other and could lead to many people forgetting the good qualities of traditional Japanese.

"The popularity of foreign words is part of the Japanese interest in anything new," says university lecturer and writer Takashi Saito. "By using a foreign word you can make a subject seem new, which makes it easier for the media to pick up."

"Experts often study abroad and use English terms when they speak with people in their own fields. Those terms are then included in government white papers," said Muturo Kai, president of the National Language Research Institute. "Foreign words find their way easily into announcements made to axe general public, when they should really be explained in Japanese."

Against the flow of new words, many Japanese are turning back to the study of their own language. Saito's Japanese to Be Read Aloud is one of many language books that are now flying off booksellers' shelves.

"We were expecting to sell the books to young people, " said the writer, "but it turns out they are more popular with the older generation, who seem uneasy about the future of Japanese."

(33)

A.Foreign words are best suited for announcements.

B.The ideas expressed in foreign words sound new.

C.Foreign words make new subjects easier to understand.

D.The use of foreign words makes the media more popular.

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第9题
FAQ: I have an idea I' d like to submit to TEC. How can I do that?We appreciate your inter

FAQ: I have an idea I' d like to submit to TEC. How can I do that?

We appreciate your interest in having TEC consider what may present a new technology, products or product modification. We would be happy to consider your idea. However, we are only set up to receive ideas (144) the Internet. Please visit the TEC Submitted Ideas Web site at the URL (145) below. There you will find information regarding our program, procedures for submitting your idea and the terms and conditions (146) will govern our consideration of your idea.

(44)

A.for

B.via

C.though

D.with

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第10题
听力原文:Ms. Smith, this is Mike Jefferson returning your call. I will do what I can to he
lp with the problems that you are having with the contract. What I need from you are examples of the product (with serial numbers) from your company and detail information about the offer Johnson Jason Associates has made on Nov. 27th. It is likely that we have to meet again and discuss specific terms, but I won't be back in town until next Tuesday. My secretary Janet will contact you to make an appointment. Sorry for the inconvenience.

Why did Ms. Smith call Mr. Jefferson?

A.She wanted to make a personal appointment with him.

B.She wanted to complain to him about Janet.

C.She wanted to ask for help on her contract.

D.She wanted to join Johnson Jason Associates.

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