__________ whether he is right or wrong, we have to follow his decisions.
A.Considering that
B.Given that
C.Regardless of
D.In case of
A.Considering that
B.Given that
C.Regardless of
D.In case of
The examinations whether considered good or bad
A.can punish the students who do not work hard.
B.will be abolished.
C.will stay for a while.
D.will become popular.
Boris has brains, in fact, I doubt whether anyone in the class has ______ IQ.
A.a high
B.a higher
C.the higher
D.the highest
?You will hear another five recordings.
?For each recording, decide what the speaker is talking about.
?Write one letter (A--H) next to the number of the recording.
?Do not use any letter more than once.
?You will hear the five recordings twice.
A reception
B research and development
C shop floor
D payroll
E human resources
F information technology
G publicity
H canteen
?You will hear another five short recordings.
?For each recording, decide what the speaker is doing.
?Write one letter (A-H) next to the number of the piece.
?Do not use any letter more than once.
?After you have listened once, replay each recording.
A congratulating
B canceling
C warning
D postponing
E offering
F refusing
G booking
H confirming
&8226;You will hear five short recordings.
&8226;For each recording, decide who the speaker is.
&8226;Write one letter (A-H) next to the number of the recording.
&8226;Do not use any letter more than once.
&8226;You will hear the five recordings twice.
A sales representative
B travel agent
C product designer
D secretary
E market researcher
F receptionist
G public relations officer
H personnel officer
Questions 1 to 10 are based on the passage you have just heard.
Physical activity does the body good, and there’s growing evidence that it helps the brain too. Researchers in the Netherlands report that children who get more exercise, whether at school or on their own, (1) to have higher GPAs and better scores on standardized tests. In a (2) of 14 studies that looked at physical activity and academic (3) , investigators found that the more children moved, the better their grades were in school, (4) in the basic subjects of math, English and reading. The data will certainly fuel the ongoing debate over whether physical education classes should be cut as schools struggle to (5) on smaller budgets. The arguments against physical education have included concerns that gym time may be taking away from study time. With standardized test scores in the U.S. (6) in recent years, some administrators believe students need to spend more time in the classroom instead of on the playground. But as these findings show, exercise and academics may not be (7) exclusive. Physical activity can improve blood (8) to the brain, fueling memory, attention and creativity, which are (9) to learning. And exercise releases hormones that can improve (10) and relieve stress, which can also help learning. So while it may seem as if kids are just exercising their bodies when they’re running around, they may actually be exercising their brains as well.
A)attendance
B)consequently
C)current
D)depressing
E)dropping
F)essential
G)feasible
H)flow
I)mood
J)mutually
K)particularly
L)performance
M)review
N)survive
O)tend
第1题答案是:
?Read this text taken from an article about Marketing Communications.
?Choose the best sentence to fill each of the gaps.
?For each gap 9—14, mark one letter (A—H) on your Answer Sheet.
?Do not use any letter more than once.
Many management writers have discussed the idea of satisfying customers’ needs and wants. H Despite the vast amount of information available on customers, finding out exactly what they require is a challenge that certain companies, such as Sainsbury's and Marks and Spencer, have found extraordinarily difficult to meet. (9) . In a report written by the research company Business Intelligence,50% of companies felt that their marketing communications were ineffective and 85 % said that any attempt to gain customer loyalty failed.
The two extremes of marketing can be summarized by looking at the difference between the East and the West. (10) . Biros, socks, Light bulbs—if it can be made and distributed then there is a market. In the prosperous West, it is the other extreme. Such is the attraction of profit that the marketing specialists are competing with some incredibly sophisticated advertising for some rather simple products! (11) . The Internet is also adding another dimension to the marketing process as is the growing resistance to subtle, clever advertising, which seems to have lost its edge in the marketplace.
Out of this turmoil there has evolved another definition of marketing known as customer relationship marketing(CRM). Customers are much less loyal than they used to be and can afford to chop and change. (12) .
Microsoft did this by reorganizing the business around the customer, splitting itself into four new divisions which focus on the customer. (13) . The call centers are likely to form. the basis of the future of marketing, although there is little evidence that they will work. (14) .
A The choice is seemingly endless, with a typical superstore stocking between 20,000 and 25,000 different lines totaling between two and four million products per store.
B In the spring of 1999,both companies announced heavy falls in profit largely due to their inability to listen to and respond to the customer.
C Consumers also dislike the synthesized voice which asks you to press certain numbers on the keypad, depending on the service required.
D Although there will always be a place and function for marketing, it is unclear whether the traditional product or brand manager will still have a job in the twenty-first century, having been replaced by customer relations managers on the end of a telephone.
E In Russia, if there is a queue, you are advised to join as it means a manufacturer has actually produced something, regardless of whether there is a specific need.
F Some companies now have customer call centers which are set up with the sole objective of handling complaint, Inquiries and after sales service.
G It is estimated that winning over a new customer can cost up to five times as much as keeping a customer, so a new definition of marketing has evolved which is identifying, attracting and retaining the most valuable customers to sustain profitable growth.
H Although the two are different, companies spend billions of pounds on market research with a view to targeting the potential customer in a more precise way.
(9)
Part III Reading Comprehension (40 minutes)2016年6月大学英语四级卷1真题及答案
Section A
Directions: In this section, there is a passage with ten blanks. You are required to select one word for each blank from a list of choices given in a word bank following the passage. Read the passage through carefully before making your choices. Each choice in the bank is identified by a letter. Please mark the corresponding letter for each item on Answer Sheet 2 with a single line through the centre. You may not use any of the words in the bank more than once.
Questions 26 to 35 are based on the passage you have just heard.
Physical activity does the body good, and there's growing evidence that it helps the brain too. Researchers in the Netherlands report that children who get more exercise, whether at school or on their own,26to have higher GPAs and better scores on standardized tests. In a27of 14 studies that looked at physical activity and academic28, investigators found that the more children moved, the better their grades were in school,29in the basic subjects of math, English and reading.
The data will certainly fuel the ongoing debate over whether physical education classes should be cut as schools struggle to30on smaller budgets. The arguments against physical education have included concerns that gym time may be taking away from study time. With standardized test scores in the U.S.31in recent years, some administrators believe students need to spend more time in the classroom instead of on the playground. But as these findings show, exercise and academics may not be32exclusive. Physical activity can improve blood33to the brain, fueling memory, attention and creativity, which are34to learning. And exercise releases hormones that can improve35and relieve stress, which can also help learning. So while it may seem as if kids are just exercising their bodies when they're running around, they may actually be exercising their brains as well.
A)attendance
B)consequently
C)current
D)depressing
E)dropping
F)essential
G)feasible
H)flow
I)mood
J)mutually
K)particularly
L)performance
M)review
N)survive
O)tend
•Choose the best sentence to fill each of the gaps.
•For each gap 9—14, mark one letter (A—H) on your Answer Sheet.
•Do not use any letter more than once.
The Operations Function
Goods are tangible items purchased by individuals or organizations for subsequent use. Services are intangible items that are consumed at the time of being provided, with the customer taking away or retaining the benefit of that service. However, in many commercial situations, what is provided or produced by an organization can be a mixture of both goods and services. H
The operations function is the part of the organization that exists primarily to generate and produce the products. (9) . They have a conversion process, some resource inputs into that process, the outputs resulting from the conversions of the inputs, and the information feedback about the activities in the operations system. (10) . Economists refer to the transformation of resources into goods and services as the production function. (11) . This process is what creates the revenue for the company making the products or providing the services. (12) .
When considering the conversion process we must take into account that the process is subject to random change and fluctuations. Unplanned or uncontrolled influences may cause the actual output to differ from the planned output. (13) . If there is a circumstance in which the Yangzi River of China was to flood, the production of rice would suffer, therefore causing an increase fluctuation in the price of rice. (14) . Fluctuations may also tend to be caused by internal problems inherent in the conversion process. Faulty equipment, material imperfections, and of course human errors are only a few of the ideas that affect output quality.
A Other natural problems such as lightning, frost, drought, too much rain, etc., will tend to be the major reason for the fluctuation in product quality and price because of availability.
B All producers of whether it be a physical object or service have some basic elements in common.
C For example, all managers in any organization will need to know how to train their employees, appraise their performance, and so forth.
D The end product then becomes an idea where it is deemed a useful idea due to the form, the time, or the place of their availability from the conversion process.
E For example, such fluctuations in the product quality or price may be due to the growing weather conditions of many plants of fruit and vegetables.
F Once a product is made available to the consumer, that product is sold and converted into cash for that company and the cycle continues.
G The general goal for all production is to create some kind of value added, so the outputs are worth more to the consumer than just the sum of the individual inputs.
H In some situations the product will outweigh the service but in other situations it will be the opposite.
(9)